Prepared and managed monthly, quarterly, and annual budgets for the Marketing department, optimizing resource allocation and achieving financial targets.
Crafted and implemented strategic marketing plans, identifying new market segments and driving successful campaigns that increased brand visibility and customer acquisition.
Set, monitored, and reported on team goals, improving departmental performance and fostering a results-oriented environment.
Served as the lead officer in all Marketing and Communications activities, enhancing brand reputation and market presence.
Supervised a team of agents, providing training and support to improve sales performance and client engagement metrics.
Prepared comprehensive weekly, monthly, quarterly, half-yearly, and yearly reports, providing critical insights for strategic decision-making and operational improvements.